Ultra
Marketing
PROJECTS
You'll find below just a few of the marketing programmes and projects Bob Quin has been involved in working for a large, multi-national business.
Bob is at home managing large projects and teams of people to smaller solo projects. His key consideration in all that he does is to think of the needs of the end customer. Why would they need this product or service? Why do they need it now? Why would they buy it from us?
Please get in touch to discuss your own requirements.
NHS N3 NETWORK
Bob was Head of Marketing for the contract owner for this project to deliver the NHS national broadband infrastructure that linked every GP hospital and clinic in England.
He delivered a fully integrated set of activities signed off by the NHS programme owner to promote service awareness and best practice. This included website management, regular customer newsletters and digital communications and a programme of regional and national events as well as managing new product launches.
INTEGRATED MARKETING
Bob led an award winning team to deliver integrated marketing campaigns to large business and public sector organisations. This used a range of digital channels such as LinkedIn and Twitter and regular emails and newsletters to customers.
Key requirements were in working with agencies to create engaging marketing assets on time, within budget and to high standards.
MARKETING AUTOMATION
Bob directed the pilot activity for a well-known IT and communications brand to move to a new digital marketing platform within an aggressive six-week timescale.
Success for this high-profile programme required identifying the right people to get things done, a clear plan to deliver and consistent focus to design two campaigns, identify relevant metrics to for success, build digital assets, test and execute.
This project, the results and lessons learned led to a successful roll-out of the digital platform across the entire business unit.